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Brolly
Core product
ArchiveCapture posts, comments, edits and deletions. Search & exportFind, review and produce records. Versions & editsChanges, deletions and version history.
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InsightsUnderstand themes, sentiment and emerging issues. ProtectApply moderation rules while retaining evidence.
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HootsuiteYour archive inside Hootsuite. Content ManagerSend records into your EDRMS.
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Supported platformsFacebook, Instagram, Threads, X, YouTube, LinkedIn, TikTok. Security & complianceISO 27001, encryption and audit trails. Explore the Brolly platform →
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Official channel governanceKeep channel coverage, records, access and activity evidence in one place. Moderation governanceApply policy consistently while keeping the original content and decision.
Understand
Insights & reportingExplainable reporting, linked back to the record.
Preserve and respond
Social media recordkeepingSearchable records with the context and metadata your team needs. FOI & RTI requestsFind, review and export responsive records.
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One archive, shared across teams

See how communications, records, legal and governance teams work from the same evidence.

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By role
Communications teamsGovern official channels and report with confidence. Social & community teamsEngage consistently and preserve the conversation. Records & information managersCapture, retain, search and export official records.
 
FOI & RTI teamsFind, review and produce records for information requests. Legal, risk & compliance teamsReview complaints, decisions and supporting evidence. IT & security teamsManage access, integrations and security controls.
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GovernmentCouncils, agencies and public bodies. EducationSchools, TAFEs and universities. HealthPublic health services and organisations. UtilitiesEssential services and public infrastructure. Financial servicesRegulated communications and complaints.
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Case studiesPublished customer stories, in their own words. BlogRecords, policy and platform updates. Guides & templatesUseful resources for your team. FAQsStraight answers about Brolly.
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Australian legislation map

Recordkeeping and FOI obligations for every state, territory and New Zealand.

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How to request data deletion

Updated 2 September 2026

Brolly holds two different kinds of information, and the deletion path depends on which one your request concerns.

1. Your Brolly account and dealings with Brolly

This covers information Brolly controls: your account profile and authentication information, information you submitted through our websites and forms, marketing records and support correspondence.

Email privacy@brolly.com.au with the subject line “Data Deletion Request”, including your Brolly account email address and a description of the information you would like deleted, or contact support@brolly.com.au. We take reasonable steps to verify identity before acting, delete the information we are permitted and required to delete, and confirm when it is done. Some records are kept where required or authorised by law — including for taxation, regulatory, fraud prevention, security or dispute resolution purposes — and remain protected under our Privacy Policy until lawful disposal.

2. Content in a customer's archive

Social media records captured for a Brolly customer — for example a council or agency archiving its official pages — are controlled by that customer. Brolly processes them on the customer’s instructions and generally cannot delete customer-controlled records solely in response to a third-party request: those records can be subject to state records legislation and retention authorities that the customer administers. Where deletion is required by applicable law or by a platform’s terms — including the Meta Platform Terms — Brolly will take the required action. Otherwise we refer the request to the customer and act in accordance with applicable law and, where relevant, the customer’s lawful instructions.

If your request concerns a post, comment or message that appears in a customer's archive, contact that organisation directly — it is the records custodian and is responsible for responding. If you send the request to us, we will refer it to the relevant customer and assist them as the law and our agreement require.

Data associated with your Meta connection

If you used Facebook or Instagram to authorise a connection to Brolly, you may request deletion of personal information associated with that connection. This may include your Meta app-scoped user identifier, stored access token, granted permissions, connection metadata and authorisation records controlled by Brolly.

Email privacy@brolly.com.au from your Brolly account email address with the subject “Meta Data Deletion Request”. Include your organisation and the Facebook Page or Instagram account you connected. Do not send passwords, access tokens or other credentials with your request.

We will take reasonable steps to verify your identity or authority and process the request in accordance with applicable law and the Meta Platform Terms. After verification, Brolly deletes Meta connection credentials and other Brolly-controlled connection data that are no longer required, subject to applicable security, legal and contractual requirements. We confirm the outcome when the request has been completed.

Archived content and organisational records

Deleting the personal information associated with your Meta connection does not necessarily delete content already preserved in an organisation’s Brolly archive. Requests concerning archived content are assessed separately based on the nature of the information, the customer’s lawful instructions, applicable law and Brolly’s obligations under the Meta Platform Terms.

If your request concerns a post, comment or message held in a customer’s archive, you may contact the relevant organisation or email privacy@brolly.com.au. Brolly will refer the request to the customer where appropriate and take any action required under applicable law and the Meta Platform Terms.

Customers: deleting your own data, including Meta Platform Data

If you are the customer (or its authorised administrator), deletion of your own archive — including Meta Platform Data such as Facebook Page content, Instagram business account content and Page inbox messages — follows your subscription, your instructions and the applicable agreement. Send instructions through the channels above. After paid services end, standard export functions remain available for 90 days, after which Customer Data may be deleted from active systems through our documented deletion cycle.

Revoking Brolly's access from your Meta account

If you have connected a Facebook Page or Instagram business account to Brolly and wish to revoke Brolly's access directly through Meta, you may do so at any time.

Facebook

  • Go to Settings & Privacy → Settings
  • Open Business Integrations
  • Locate Brolly
  • Click Remove

Instagram

  • Go to Settings
  • Open Apps and Websites
  • Locate Brolly
  • Revoke access

Revoking access stops Brolly retrieving further data from that account and invalidates or prevents further use of the relevant Meta authorisation. Brolly will cease using the connection and delete stored access credentials when they are no longer required. Records already preserved for a customer remain subject to applicable law, the Meta Platform Terms and, where relevant, the customer’s lawful instructions and retention requirements.

Response timeframes

We will acknowledge your request within a reasonable timeframe and act within the timeframes required by applicable law and, where relevant, the Meta Platform Terms. If you do not receive an acknowledgement within five business days, please contact us again at privacy@brolly.com.au.

Related

For how Brolly collects, uses and protects personal information, see the Privacy Policy.

Brolly

Social media archiving, insights and protection for organisations that answer to the public.

ISO/IEC 27001:2022CSA STARG2 ★ 5.0

Product

  • Archive
  • Insights
  • Protect
  • Pricing
  • Security

Solutions

  • Channel governance
  • Recordkeeping
  • FOI & RTI requests
  • Moderation governance
  • Insights & reporting

Who we help

  • Government
  • Local government
  • Commonwealth government
  • New Zealand
  • Education
  • Financial services
  • Health
  • Utilities

Resources

  • Case studies
  • Blog
  • Legislation by state
  • Guides & templates
  • FAQs

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  • About
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  • Contact
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